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| Nested Organization and Operation Mechanism in Rural Cultural Governance for Promoting Social Civility in Rural Areas |
| WEI Cheng-lin |
| College of Politics and International Relations/China Academy of Strategic Studies, Tongji University, Shanghai, 200092 |
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Abstract With the stratification of rural community and the wide influence of consumer culture in rural areas, the wedding and funeral ceremony, originally an important way to confirm public rules and enhance unity, has turned in to a vanity fair. Rural public culture is at stake as it has become de-publicity, devalued, and vulgar. The squeeze of social strata in rural areas is increasingly obvious. The funeral and wedding committee, an organization composed of multi-level organizations, can effectively integrate governance resources and rules inside and outside the system, provide space and platform for interaction, consultation and communication among multiple governance bodies, and effectively promote the innovation of local institutional and governance mechanism. In the interactive governance of rural culture, the funeral and wedding committee guides villagers to follow civilized and frugal rules in funeral and wedding ceremonies through community governance mechanisms such as institutional norms, elite demonstration, classified mobilization, and reward and punishment. These non-mandatory measures effectively change people's concept of face and improve relationship among social strata in the community. The local government encourages “the two committees (villagers committee and village party branch committee) to play a guiding role, give legal support to nested organizations, restrain administrative intervention. The introduction of these comprehensive measures gives impetus to social governance, realize the institutional reform of rural culture through guidance, and provided experience reference for the construction of national rural culture civilization across the country.
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Received: 03 December 2021
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2022, Vol. 39 
