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| The Study on Convergence and Desirability of China’s Regional Cultural Industry Structure |
| WU Cheng-zhong1, WANG Fen-fen2 |
1. Center of Cultural and Leisure Industry Research,the University of International Business and Economics,Beijing, 100029;
2. International Institute of Economics and Trade,the University of International Business and Economics,Beijing, 100029 |
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Abstract The optimization of regional cultural industry structure is a hot issue in the field of Chinese cultural industry management. Based on the 2014-2019 Statistical Yearbook of Chinese Culture and Related Industries, this research measures the degree of structural convergence of the cultural industry in China’s four major economic regions of China, and uses the shift-share method to analyze the convergent desirability of the seven major sub-industries in each region. The study found that there are great regional differences in the growth of Chinese cultural industry since 2013-2018, and the four regional cultural industry structures also have different degrees of convergence, which is the highest in the eastern region and the lowest in the western region. Further research found that the higher the degree of regional cultural industry structure convergence, the more obvious the undesirability of convergence. The undesirability of the convergence of the overall structure of Chinese cultural industry is higher, but the subdivided industrial sectors have declined. There are holistic and regional differences in the cultural industry sectors that undesirably converges. The entertainment service industry is a growth lagging industry in all regions. At the same time, the restrictive factors for the growth of the cultural industry sector also exists regional differences. In order to further optimize the spatial layout of cultural industry development, we should implement differentiated regional policies, work to reduce the degree of undesirable convergence of the cultural industry structure, and accelerate the transformation and upgrading of the cultural industry structure.
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Received: 10 May 2021
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| About author:: 文化和旅游部年度研究项目“构建我国文化和旅游服务贸易国际交流合作新格局研究”（19DY26） |
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2021, Vol. 38 
