Abstract:With the development of market economy, public life is shrinking in rural China, its reconstruction is therefore particularly necessary, and folk beliefs provide another option for this reconstruction. Folk beliefs are not only an important organizational form of social contact and communication,but also they contain group cooperation, dedication,and the ethical values of justice,friendliness and harmony. These social values, ethical values and socialist core values have a coincidence. Excavating and promoting positive values is one of the effective ways to nurture and practice socialist core values. However, there are also inter-group conflicts caused by differences in beliefs and other negative influences in the folk belief activities in violent social changes, which may pose a potential threat to the social order. For folk beliefs, central government should play a guiding role in policy-making, and local governments at all levels should assume the function of regulation and guidance on the basis of respect and thus effectively organize public life, reconstruct good social order, and pass on good customs in rural China so as to promote rural social governance in a more orderly and scientific way.