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| The Connotation Characteristics, Driving Factors and Path Selection of the Sojourn Economy |
| LI Ze-hua |
| Advanced Institute for Confucian Studies,Shandong University, Jinan, Shandong, 250100 |
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Abstract The sojourn economy combines the experience of cultural tourism with the life of living,forming a compound economic model covering multiple needs such as health care,culture and leisure. The supply-side and demand-side reform and innovation are the core driving forces for the development of the sojourn economy.The supply-side includes three levels,the two-way empowerment of national policies and local practices,the promotion of industrial transformation and model innovation,and the support of transportation and supporting infrastructure.The demand-side includes the rise of the silver economy and the demand differentiation of emerging youth groups.The development of the sojourn economy is also facing problems such as insufficient policy support and supervision mechanism,insufficient cultural connotation mining and single product type,increasing pressure on infrastructure construction and public services,lagging digital transformation and insufficient technology application,as well as lack of professional sojourn operation talents and insufficient brand building.In the future,the development of the sojourn economy urgently needs to strengthen the top-level design and establish a policy guarantee system;deepen the integration of multiple formats and build a product innovation system;improve infrastructure construction and enhance public service support;optimize the market structure and drive the sojourn economy with supply-side reform;incubating professional talents of sojourn and creating a well-known brand of sojourn. Developing the sojourn economy is a strategic choice to promote high-quality development and provides a new way for urban and rural development,cultural inheritance and improvement of people’s livelihood in the new era.
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Received: 16 May 2025
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