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| Comparison of the Cultural Industry Development Models between China and Republic of Korea |
| FAN Yu-gang1, LIU Yu-xin2 |
1. Institute of Global Urban Civilization, Southern University of Science and Technology, Shenzhen, Guangdong, 518055;
2. The Center for Literary Theory and Aesthetics of Shandong University, Jinan, Shandong, 250100 |
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Abstract Against the backdrop of increasingly intense competition in the global cultural market, China and Republic of Korea demonstrate significant differences in the strategic positioning, market operation mechanisms, and value orientation of cultural industry development. Republic of Korea has built an export-driven model where the government leads, businesses execute, and the global market guides. Using standardized content like K-pop, television dramas, and webtoons, it spreads cultural products worldwide. This continuously boosts the country’s brand and soft power. China has established a “policy-market-social benefits” trinity model that equally emphasizes both domestic and international dimensions. Domestically, guided by cultural confidence, it aims to meet the people’s diverse spiritual and cultural needs and effectively strengthen their spiritual power. Externally, the implementation of the “Chinese Culture Going Global” strategy has effectively enhanced international communication capabilities and civilizational appeal. The divergence between the two models stems not only from differing policy orientations but also is closely related to factors such as market size, cultural structure, and global strategic roles. Republic of Korea, reliant on overseas markets with a highly centralized industrial chain, faces risks of content homogenization and declining creativity. China, leveraging its massive domestic market and diverse content, still grapples with issues like uneven and inadequate regional development. Unlike the industrialization approach prioritized by Republic of Korea which primarily pursues economic value and entertainment-first, the development of China’s cultural industry not only aims to expand its scale amidst cultural prosperity but also focuses on improving cultural production mechanisms and institutional frameworks to transform cultural resources from spiritual wealth into civilizational capital, thereby continuously enhancing national cultural soft power.
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Received: 15 June 2025
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2025, Vol. 42 
