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High Quality Development Direction of Cultural Industries in the Process of Chinese Path to Modernization |
ZHANG Zhen-peng |
Institute of Cultural Industry, Shenzhen University, Shenzhen, Guangdong, 518060 |
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Abstract High quality development of the cultural industries is the meaning of Chinese path to modernization. “Value orientation - action direction - force target - goal orientation” constitutes the four dimensions of high quality development of the cultural industries. The“value orientation” of high quality development of the cultural industries in Chinese path to modernization is to highlight the characteristics of the Chinese cultural industries, that is, overall and balanced regional coordinated development, cultural innovation and development to create common prosperity, healthy industrial development with dual effects and unity, harmonious and symbiotic resource intensive development, and civilized and diversified development with win-win cooperation; The“action direction” is to promote the digital improvement and efficiency of the cultural industries, that is, to achieve the overall digital transformation of the cultural industries structure, enhance the digital innovation ability of cultural enterprises, and construct a digital cultural industries ecosystem of value co creation; The “force target” is to support the sustainable development of new cultural enterprises, that is, to clarify the connotation and significance of new cultural enterprises, play their main role, and achieve their long-term value; The“goal orientation” refers to enhancing the influence of the dissemination of Chinese civilization, namely creating high quality content with empathy, innovating narrative methods that adapt to modernization, and creating diversified communication paths. High quality development of Chinese path to modernization of the cultural industries can contribute to the mutual learning, progress and prosperity of the global cultural industries and contribute to China’s paradigm and experience.
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Received: 26 June 2023
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