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| Economic Analysis of Public Cultural Services: Based on the Perspective of Supply and Demand |
| AN Yan-lin1, 2, MA Jing2 |
1.School of Economics,Shandong University,Jinan, Shandong, 250100;
2. School of Public Finance and Taxation,Shandong University of Finance and Economics,Jinan, Shandong, 250014 |
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Abstract Public cultural service is an important part of cultural service. It mainly meets the basic cultural rights and interests of the public, and provides necessary cultural conditions for sustainable social development. It also improves the overall national quality, strengthens national cohesion, and promotes the cultural soft power. To better realize the basic cultural rights of the public and reasonable distribution of public cultural resources, we need to make an economic analysis of public cultural service from the perspective of supply and demand to find approaches to balance supply and demand. The factors like the regional differences in economic development, fiscal decentralization, the residents’ income and education level, and the level of urbanization all have impact on the supply and demand of public cultural service, and conflicts are therefore found in China’s public cultural service. The strategies to achieve a balanced development between supply and demand in China’s public cultural service are mainly to perfect the mechanism for the public to express their requirements for cultural service, give full play to the guiding role of the government, perfect fiscal system, and innovate the supply of public cultural service and so on.
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Received: 20 January 2016
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2016, Vol. 33 
