数字资本主义的话语逻辑、意识形态及反思纠偏

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Abstract Digital capitalism has created a self-evident discourse logic such as democracy, freedom, pluralism, equality, and openness, revolutionizing our way of life in many aspects and making digital life, online freelance work, socializing with like-minded people via social media, online shopping and mobile payment, surfing the Internet for pleasure, and online engagement in politics a reality. These revolutionary changes have been obsessed, pursued, and beautifully imagined by the public. However, the truth behind their beautiful illusion is the alienation and exploitation of digital labor, algorithmic control, Internet hegemony and violation of cyber sovereignty, and technological utopia. The reflection and warning of the ideological world and the harsh reality have gradually awakened people from the illusion created by the logic and ideology of digital capitalism. Under pressure and out of conscience, the business community, technological world and the society at large have taken measures to rectify digital capitalism. At the same time, Western countries have also begun to act in an attempt to ease the increasingly tense social and class contradictions caused by digital capitalism due to the protests of digital labor.

Key words： digital capitalism discourse logic ideology digital labor high-tech proletariat free labor

Received: 12 October 2020

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	RU Xu-hua
	WANG Huai-jun

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RU Xu-hua,WANG Huai-jun. Reflection on Discourse Logic and Ideology of Digital Capitalism[J]. , 2021, 38(2): 149-160.

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https://xb.szu.edu.cn/EN/ OR https://xb.szu.edu.cn/EN/Y2021/V38/I2/149

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