|
|
|
| Empirical Study of the Relationship between the Innovativeness and Characteristics of Urban Residents and Their Choice of New Public Service |
| He Ji-xin1, 2, Luo Yong-tai2 |
1.School of Economics and Management, Tianjin Chengjian University, Tianjin, 300384;
2.Business School ,Tianjin University of Finance and Economics, Tianjin, 300222 |
|
|
|
|
Abstract With the introduction of intelligent community governance model, the construction of new public service supply and match supply with demand has become a prominent problem in community governance of public goods. Trough field survey of urban residents, using structural equation modeling and regression analysis to verify the relationship between the characteristics and innovativeness of urban residents and their choice of new public service, we find the characteristics and innovativeness of urban residents are positively correlated with their choice of new public service, and that their innovativeness has greater impact than their characteristics. The study also shows the average household income and education level is a moderator of urban resident innovativeness and their choice of new public service.
|
|
Received: 18 August 2015
|
|
|
|
|
|
[1] 江晓珊.新居民视角下的新型城市社区建设问题[J].福建行政学院学报,2012,(2):44.
[2] 李娜,王利.新型社区科技服务平台“科学商店”创建试点研究[J].江苏科技信息,2014,(13):4-5.
[3] Dickerson, Mary Dee, James W. Gentry. Characteristics of Adopters and Non-Adopters of Home Computers[J]. Journal of Consumer Research, 1983,（10）: 225-235.
[4] Foxall, Gordon R. Consumer Innovativeness: Novelty-Seeking, Creativity, and Cognitive Style[J]. Research in Consumer Behavior,1988,（3）:79-113.
[5] Foxall and Ronald Goldsmith. Personality and Consumer Research: Another Look[J]. Journal of the Market Research Society, 1988,30(2): 111-125.
[6] Midgley, F. David and Grahame R. Dowling. Innovativeness: The Concept and Its Measurement[J]. Journal of Consumer Research,1978, 4 (3).
[7] Goldsmith, Ronald E, Jon B. Freiden and Jacqueline K. Eastman. The Generality/Specificity Issue in Consumer Innovativeness Research[J].Technovation, 1995, 15 (10): 601 -611.
[8] Gatignon, Hubert, Thomas S. Robertson. Innovative Decision Processes: in Handbook of Consumer Behavior[M]. NJ: Pre-ntice Hall,1991.
[9] Uhl K.R.Andrus and L. Poulsen. How Are Laggards Diffe-rent An Empirical Inquiry[J]. Journal of Marketing Research, 1970,（7）:51-54.
[10] 任晋锋.影响社区公共服务设施认知及使用的因素——以北京市西城区为例[J] .城市问题,2012,（10）：68-74.
[11] 徐洋.基于居民差异性需求的小城市社区公共服务设施配置研究[D].山东建筑大学,2013. |
|
|
|
2016, Vol. 33 
